Dave Johnson MMP: Building a Bold, Professional Brand That Moves with You
The Problem:
Dave Johnson, a licensed massage therapist specializing in medical massage and mobility work, had a healing touch but his branding, online presence, and marketing materials weren’t reflecting the professionalism and quality of his services. His logo felt outdated, he didn’t have a functioning website, and his printed materials lacked consistency. Most importantly, he had no way to visually showcase his unique approach to massage which includes mobility work, assisted stretching, and results-focused therapy.
The Solution:
I stepped in to give Dave a full wellness brand makeover that combined strategy, design, and visuals all tailored to attract high-end clients looking for real results. Together, we built:
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A clean, modern logo that reflected his clinical-meets-holistic approach
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A full photo shoot to highlight his hands-on techniques — from deep tissue to assisted stretching
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A simple, easy-to-navigate website to showcase his services, testimonials, and new brand visuals
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A custom-designed business card, plus a digital business card for on-the-go networking
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A professionally written and designed brochure to hand out at networking events and community wellness expos
The Result:
Dave now has a complete, cohesive wellness brand online and offline. His new website and print materials position him as a trusted, experienced massage therapist who specializes in results-driven care. Whether he’s networking, booking new clients, or building partnerships, he finally has the brand confidence (and clarity) to back it up.
Clients now say:
“You finally look like the expert we’ve always known you were.”

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